{"id":5399,"date":"2022-05-04T14:28:00","date_gmt":"2022-05-04T12:28:00","guid":{"rendered":"https:\/\/parm.com\/?p=5399"},"modified":"2026-03-02T16:07:13","modified_gmt":"2026-03-02T15:07:13","slug":"why-you-should-invest-in-the-data-literacy-of-your-employees-2","status":"publish","type":"post","link":"https:\/\/new-site.parm.com\/en\/why-you-should-invest-in-the-data-literacy-of-your-employees-2\/","title":{"rendered":"Why you should invest in the data literacy of your employees"},"content":{"rendered":"\n

Why you should invest in the data literacy of your employees<\/h1>\n

What is data literacy and how should you invest in it?
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As a result of digitalisation, large amounts of data are collected almost everywhere or they are created as a by-product. This can be customer data collected in a CRM system, but also, for example, production data, bank data or data on traffic flow. This data enables completely new possibilities for analysis and thus the potential to gain important insights for the success of companies. This gives companies that make decisions based on data analysis a competitive advantage. In order to realise the full potential of their data, companies need to encourage their employees to use the data for their respective activities - in all departments as well as in all positions. Therefore, many companies aim to establish a data culture data culture<\/a>. For these efforts to be successful, however, all employees should be able to speak the language of data. They should have data literacy. <\/p>\n<\/div><\/div><\/div><\/div>

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